Do You Need A UX Designer?

Do need or not to need a UX Designer, that is the question

Today, a UX designer is quite as much accountable for the success -or not- of a product than his/her mate CPO or product owner. They share responsibility to build a useful, usable, enjoyable and engaging product.

If you read our articles for a while, you know that you will have to think about hiring a UX designer one day. 

Continue reading →

UX tools: A Map of User Journey Optimization Tools

UX Tools for User Journey Optimization by Onvey.

“What is User Experience?” – The problem with this question is that you cannot answer in a short and exhaustive statement. Different interlocutors will give different answers and definitions. Even for us at Onvey it is sometimes tricky to talk about user experience to our peers in product development, because the concept is sufficiently large so everyone can consider different factors, disciplines and solutions in it.

We noticed, for instance, that people in product management often reduce “user experience” to the “user journey” on their service. Why? Continue reading →